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RFID in Sport

RFID in sport: race timing, ticketing and access, fan engagement and equipment tracking across stadiums, events and mass-participation races.

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Juventus takes Allianz Stadium to 100% NFC digital access, an Italian first

Juventus takes Allianz Stadium to 100% NFC digital access, an Italian first

Juventus will run the Allianz Stadium entirely on digital access from 2026/27, with tickets issued only to the club app or a mobile wallet and presented over NFC at the…

Avery Dennison supply the NFC tag in Willem II’s 130th-anniversary jersey

Avery Dennison supply the NFC tag in Willem II’s 130th-anniversary jersey

Eredivisie side Willem II has put an NFC tag in every jersey for its 130th anniversary season, tapping fans straight into its new Tricolores+ platform. Avery Dennison supplied it, though…

Edgbaston Stadium’s achieve 98.79% return rate on cups in a UK First for cricket grounds.

Edgbaston Stadium’s achieve 98.79% return rate on cups in a UK First for cricket grounds.

Edgbaston Stadium got 98.79 per cent of its reusable cups back on a 20,000-guest match day, the first UK deployment of Aucxis's STAR RFID cup system and a first for…

15+ Premier League Clubs adopt NFC Digital Ticketing

15+ Premier League Clubs adopt NFC Digital Ticketing

The Premier League has made digital ticketing a condition of membership. From no later than the 2026/27 season, every existing club must issue digital tickets, and newly promoted clubs get…

Case Study: Ferrari Sports Management’s hybrid power unit RFID bearing temperature sensing

Case Study: Ferrari Sports Management’s hybrid power unit RFID bearing temperature sensing

A battery-free RAIN RFID temperature sensor has been used to measure bearing temperature inside a sealed, rotating Formula 1 electric motor, a measurement point that conventional wired and optical instrumentation…

West Ham United NFC Digital Tickets Live

West Ham United NFC Digital Tickets Live

West Ham United has refreshed its matchday guidance for supporters entering London Stadium, and the instruction is now a simple one: find the pass in Apple Wallet or Google Wallet,…

National lacrosse league and yinzcam announce official digital engine using NFC

National lacrosse league and yinzcam announce official digital engine using NFC

The National Lacrosse League (NLL) has named YinzCam, Inc. as its Official Digital Engine in a league-wide partnership that will see embedded NFC technology built into every NLL player jersey,…

Premier League mandates digital ticketing starting with the 2026/27 season

Premier League mandates digital ticketing starting with the 2026/27 season

The Premier League has drawn a line under paper tickets. Starting with the 2026/27 season, all existing Premier League clubs must deliver tickets digitally, marking the end of an era…

Avery Dennison and Eventshop® Launch the Ultimate Fan Experience Using mem-re Tech

Avery Dennison and Eventshop® Launch the Ultimate Fan Experience Using mem-re Tech

Avery Dennison has announced a strategic partnership with Eventshop to bring digitally connected fan experiences to sports stadiums, entertainment venues and apparel brands worldwide. The collaboration pairs Avery Dennison’s Embelex…

STAR enables reusable cups using RFID at Soccerex Europe 2026

STAR enables reusable cups using RFID at Soccerex Europe 2026

Aucxis is bringing its STAR smart deposit platform to Soccerex Europe 2026, where stadium operators will see how RFID can take the friction out of running reusable cup and tableware…

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