Need expert comment on RFID, NFC, smart labels or product tracking? Email [email protected] with PRESS in the subject line. We usually respond within the hour on UK working days.
Who you will be quoting
Matt Houldsworth, Editor of RFID News, has spent more than three decades building the technology he now reports on: designing encrypted identification protocols, developing anti-counterfeiting tags, and delivering tracking systems for weapons, hazardous materials and high-value assets. Systems he has designed and deployed track more than 900 million assets worldwide. He can explain this technology to a general audience without the jargon, and he answers his own email.
Quotes are attributable to Matt Houldsworth, Editor of RFID News.
Stories we can help with
- Retail theft and self-checkout: how item tagging actually works, what it can and cannot stop
- Smart labels on products: the EU Digital Product Passport rules arriving from 2027, and what they mean for shoppers and brands
- Airports and baggage: how bag tracking works and why bags still go missing
- The NHS and hospitals: equipment tracking, surgical instruments and patient safety
- Contactless payments and NFC: how tap-to-pay works, skimming myths and realities
- Privacy: what the tag in your clothing can and cannot reveal about you
- Supply chains: how retailers know where everything is, from factory to shelf
- Industry numbers: vendor results, deal activity and adoption trends, tracked weekly
Fast facts about RFID News
RFID News (rfidnews.co.uk) is an independent UK trade publication covering RFID, NFC and RAIN RFID for the people who specify, buy and deploy the technology. We publish five to ten original stories a week, read by procurement, operations and technology leaders across retail, logistics, manufacturing and healthcare. See our editorial standards and about page.
